Commission Delegated Regulation (EU) 2025/70 of 21 November 2024 amending Delegated Regulation (EU) 2015/1829 supplementing Regulation (EU) No 1144/2014 of the European Parliament and of the Council on information provision and promotion measures concerning agricultural products

‘4 With the exception of programmes carried out to restore normal market conditions in the event of serious market disturbance, loss of consumer confidence or other specific problems, a proposing organisation shall not receive support for more than two information and promotion programmes on the same product or scheme, carried out in parallel or consecutively on the territory of the same target country, or part thereof. After having received support for two information and promotion programmes carried out in parallel or consecutively on the same product or scheme, the proposing organisation may only receive support for information and promotion programmes where the following two conditions are fulfilled: (i) the proposing organisation applies for a new programme after the end of the implementation of the previous programmes; and (ii) the starting date of the implementation of the new programme shall be at least 12 months after the end of the implementation of the previous programmes. For the purpose of the first subparagraph, two information and promotion programmes are carried out in parallel when their implementation periods overlap entirely or partly, and they are carried out consecutively when the implementation of the second programme started less than 12 months after the end of the implementation of the first programme.’

‘5 The proposing organisation shall ensure the absence of any conflict of interests during the preparation of a proposal submitted for evaluation pursuant to Article 11 and Article 17 of Regulation (EU) No 1144/2014, as well as during the implementation of the programme.’

‘1 Proposing organisations must select bodies responsible for implementing simple programmes ensuring best value for money and the absence of any conflict of interests. In doing so, proposing organisations must take all measures, including during the preparation of the proposal, to prevent any situation where the impartial and objective implementation of the programme is compromised for reasons involving economic interest, political or national affinity, family or emotional ties or any other shared interest. Proposing organisations shall inform Member States about the measures taken to ensure best value for money when selecting the bodies responsible for implementing simple programmes and the absence of any conflict of interests, before the conclusion of the contracts for the implementation of simple programmes.’

‘4 The call for proposals referred to in Article 8(2) of Regulation (EU) No 1144/2014 shall specify which form of grant is considered as eligible for Union funding among the following: (a) reimbursement of eligible costs actually incurred by a beneficiary during the implementation of the programme, with the exception of costs relating to final reports and evaluation as well as of reimbursement of indirect eligible costs as referred to in paragraph 3; (b) lump sums.

5 The proposing organisation shall establish the amounts for the grant referred to in paragraph 4, point (b), in one of the following ways: (a) a fair, equitable and verifiable calculation method based on: (i) statistical data, other objective information or an expert judgement; (ii) verified historical data of individual beneficiaries; or (iii) the application of the usual cost accounting practices of individual beneficiaries; (b) in accordance with the rules for application of corresponding lump sums applicable in Union policies for similar activities; (c) in accordance with the rules for application of corresponding lump sums applied under schemes for grants funded entirely by the Member State for similar activities.’

This Regulation shall enter into force on the seventh day following that of its publication in the Official Journal of the European Union.